OntoSearch

Semantic coding is a type of code that is both descriptive and representative and used by developers with the main purpose of enabling search engines to read their web pages and improve their rank. More recently, its role has been credited with improving the overall organization of the World Wide Web environment.

In the highly competitive world of the web, every developer should focus on quality coding and have a sound understanding of the importance of semantic coding. The result of this will be improved search engine optimization, accessibility, and maintenance over the long term.

If you are looking for more arguments in support of semantic coding, we will further share some guiding principles we embrace when developing a website:

Think of semantic code as aesthetic code that is attractive for both users and search engines! SEO friendly semantic code will return the best search engine rankings for your website.
In the long run, semantic code is easier to maintain by developers and ensures that your markup remains valid and easy to manage.
Consider code separation as a best practice! By including semantic code in your HTML and CSS, and applied to the design and style, you will ultimately improve your web pages’ maintainability, look and feel.
If you decide to outsource your coding to a PSD to HTML provider, make sure you are provided with SEO optimized markup. We think you will find it a worthwhile investment for all the reasons previously mentioned.

Semantic coding is in many ways superior and adds value to your website in terms of accessibility and search engine optimization. We think quality coding is a required step in order to move the web experience to a more meaningful semantic level.