Making the best selection from all the ecommerce solutions readily available today can be an intimidating undertaking. There are various aspects that should be considered, which can support ensure that you implement the best remedy for your website.
Certainly, the size of your website and the number of products may possibly enter into your decision, as can the number of alternatives accessible on every item. Most importantly, nevertheless, is the ability of the software to mesh with your system and maximize your visibility and conversions.
Optimal Visibility with RDFa Rich Snippets
1 of the greatest ways to maximize visibility is via the use of RDFa rich snippets, which can support you in two diverse fashions. These snippets are genuinely cutting edge technology, and can offer you with a distinct edge over your competition.
First, they supply in-depth info to the search engines, allowing them to much better determine your site’s relevance to a given search query. They accomplish this by classifying data in a way that makes it far more understandable to the search engines, in line with the goals of Web 3., or Semantic Web.
Second, they provide the additional info in a format that the search engines can then display as RDFa rich snippets in the SERPs (search engine outcomes pages). These snippets supply users with a wonderful deal of data, such as reviews, locations and associations, making relevant selections easier.
These two aspects, combined with the recent inclusion of input from the Social Semantic Web, can have the effect of vaulting your site to the top of the SERPs, when implemented in concert with a comprehensive marketing campaign.
Supercharge your marketing campaign
Savvy SEO practitioners have known for some time that a well orchestrated social media advertising campaign can yield noteworthy outcomes. Combining that with a comprehensive search engine advertising plan can only bring even far better outcomes.
Google and Bing recently acknowledged that they consider social media signals to varying degrees. Even if Tweets and Likes are only counted as citations, they can still contribute to the success of an ecommerce web website, as well as any other, if wisely employed.
Combining successful ecommerce solutions software with well implemented search engine marketing and social media advertising plans can bring astounding results! Just be sure that you’re ready to manage the extra activity that can come your way when the activity increases.
Ecommerce is booming
2010 has been a year of numerous changes in the techniques and technologies that drive Internet development. Search, in particular, has evolved a great deal, and promises to continue to do so.
If we wish to succeed in this era of change, it is critical that we change the way we believe about search, and make certain that we are presenting our site’s data in a way that can be understood by both the users and the search engines.
The Net is marching steadily closer to the Social Semantic Web, and websites that recognize the value of Web 3. early can reap the tremendous benefits to be had.
Ecommerce solutions which utilize RDFa rich snippets give an exceptional chance for an ecommerce website to do this.